Wicked Fail by Mattel: What It Means for Your Business and Why Crisis Planning Matters
Mattel finds itself in the midst of a messaging screw-up that has the internet talking—and not in a good way. If you missed it, here’s the gist: Mattel’s new Wicked doll line went out with a misprinted URL on its packaging. Instead of taking customers to a kid-friendly page, it led straight to a very […]
Celebrating International Podcast Day!
Happy #InternationalPodcastDay! Since 2014, this date has been an opportunity to celebrate the podcast community. As podcast enthusiasts and publicists, we wanted to take a moment to reflect on what podcasting means to us. Why we love podcasting We believe that podcasting is the most communal form of media. So often, we as consumers […]
Longtime Client National Pawn Acquired in Record-Setting Deal
Our team wishes to congratulate National Pawn, a longtime client, on its recent acquisition. This record-setting transaction reflects the legacy Bob Moulton and his team built over decades of hard work. Working under the direction of Jeff Wilhelm, Director of Store Operations, Synaptic has facilitated the chain’s marketing strategy for more than four years. “Marketing […]
CBS News: Gold price forecast for spring 2024: Here’s what experts predict
“Many said the price of gold would fizzle once it hit $2,000 per ounce,” says Nick Fulton, managing partner at USA Pawn and chairman of the Mississippi Pawnbrokers Association. “Clearly, they were wrong. In the last six months, gold is up almost 17% in value.” Read the full story at: https://www.cbsnews.com/news/gold-price-forecast-for-spring-2024-heres-what-experts-predict/
Meet the Birkin matchmaker: Inside one of the world’s largest collections of Hermes bags
If you’re looking for The One — a Birkin, that is — Michael Mack is your guy. The Las Vegas luxury reseller is the proud steward of a fleet of coveted Hermes Birkin and Kelly handbags — 120 to be exact. “I never thought I’d have this many Birkins in my life,” Mack, the president and CEO of Max […]
Sip, Shop, and Sparkle: The Luxury Exchange Hosts VIP Shopping Event
The Luxury Exchange, located in the heart of Downtown Portland, recently hosted a one-of-a-kind after-hours shopping experience, offering an elegant evening of champagne and delectable small bites. “We’re so happy to be a part of Downtown Portland and wanted to host an event where we could not only express our gratitude for the warm reception […]
