CYNDEE HARRISON has worked in marketing agencies for over 20 years, with the notable exception of a 7-year period working full time for a former client whose business and family became the subject of a global reality television show. She has extensive experience in project management, overseeing the branding of diverse organizations ranging from global e-commerce sellers to local pawnshops. She founded Synaptic in 2018 and has won numerous accolades and awards, including the 2022 Industry Image Award from the National Pawnbrokers Association and the 2023 Grand Rapids Regional Chamber’s ‘Ones to Watch’. She lives in Michigan but spends as much time as possible in Tennessee, where both she and her husband grew up.